Swedish Candy Shop Celebrating Halloween in America
Sharing the Scandinavian candy culture in America one holiday at a time
- Duration 7:51
- Date Oct 31, 2011
Sharing the Scandinavian candy culture in America one holiday at a time
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Happy Halloween in in Sweden well they don't celebrate it has we celebrate -- but one -- candy company.
Is that experiencing Halloween for the first time and -- -- is here from as a soccer Pitt who is the company as a Swedish company.
And you're sort of taking on Halloween for the first time welcome.
Thank you think you get where we're trying out howling for first time let's see how it goes so how do you how do you trial howling for the first time well I mean.
They VAD into the trading and Halloween I think -- was as worldwide known them children going out asking for candy.
And down the idea actually asking recanted and Halloween is kind of unique to handling it very very -- -- is very unique and you don't.
Some countries are are kind of popping it back in Europe but.
But it's a typical American tradition we've seen in movies and all that ET -- Halloween.
Sure it seems there are a very classical coming a lot of police try to do that but.
You know you don't get it like here.
So you got -- you've got some examples here you you're hoping that people.
Come in and get the candy the giveaway to kids exactly we have numb or what we do we have our store down in the west village all Americans imported from Sweden so not only are we -- we just him company but we're also.
All the -- it would have -- from Sweden.
And and what makes it differ the different is that it's only without cancer -- in -- we don't use corn syrup.
And it's on May without trans -- is on natural colors and all that so it's a little bit less artificial than usual candidate you have here even though I understand it we're gonna -- -- time competing with candy corn.
If it takes you around that it is actually might be a failure of automatically -- bags and and how big.
That -- where we're trying.
We have a lot of a lot of loyal clients and -- we want them to come back for Halloween as often as we have.
We do have a lot of candidate that -- -- -- what's your top selling candy.
-- top selling candy.
And this -- in the suites that come to our story and it's mostly -- assault electors.
To come back for that when necessary that.
And but other than that a lot of Americans they love this hour -- so for that.
And here we have prepared.
They can be bad guys in college and has a lot of sour candies and -- growth -- this our scroll so it's it's -- we -- And how much does something like this cost as -- just 395 okay so it's you know that somebody -- actually give this away into.
Triggered a little adolescents and it is it is exactly that's what we also have families of wrapped candies.
There's like lemon -- -- And there's -- with Paramount which is delicious there's an infant chocolate there's butterscotch.
Bruins are different -- chocolate hazelnut.
And all of these are -- so these are easy to give away and -- what we also do and the -- -- we had yesterday we had.
The -- a playground.
Halloween parade was there for the smallest kids and -- what we did was down with that some of these -- -- these combatants and we.
With seal them off a little bags that we can actually get away from both candy but we still not so that's one way of making a little bit more -- seen it -- don't wanna -- -- scrapped months.
How -- your business going because -- patch kids and soured.
Candies are doing very well in America mean and that I would imagine that doesn't fit well with that with the kids absolutely Jeffs is accused they they love the south where I was very -- women when -- little to Europe comes and then just -- ours ours ours.
Little bit of earth and very much right exactly and -- always always cost but I never cease to be surprised when they just.
Love it lick it and what you know with a big -- a big events here in New York for Halloween is the village parade that is tonight what are you doing for that.
Well we're we're preparing -- rating now we have hundreds and hundreds of bags to the -- firm for the -- gonna come out of school around 2:3 o'clock this afternoon so we're ready for them.
And then we're gonna be prepared as prepared as possible for tonight to see how it goes and -- may be closing a little bit earlier because.
Well we know we've been warned that it gets kind of crazy especially down the -- we have a policy -- and everything.
And also since we have over a 140 different kinds of -- candy.
And people what you do is you can make you grab your own bag -- so far hygiene reasons I think we're gonna close the bit early because a lot of costs and have a lot of sprinkles -- a lot of false hair and we don't want that getting into bands so we prefer people to come limited -- This is obviously better portrait of readers if someone wanted to actually give -- candy away but how does this compare price to -- -- -- -- Snickers you know the Reese's peanut butter cups and things like Google where are both prices and prices -- the same price as any other tennis or Olazabal -- So we're not.
We're not over price earnings that we've we've we've set ourselves on the same price -- -- American candy.
You know I am going to -- -- -- it's actually what we went what do you think I should try first.
I'm OK with lemon here a few of them are butterscotch and then allow members got a camera.
Yeah from the strangest thing it's it doesn't sound.
The -- well but we got it in a few weeks ago and I tried one and I just -- it was amazing.
-- that a bit salty little bit -- delicious.
It's very nice these are flavor is that you any.
Don't have an American counterpart to.
Exactly a lot of these -- -- and there's a 140 kinds a lot of them are well known that strawberries raspberry is nothing exotic no cockroaches and tell authoring man that if it.
It's all -- It's all natural and that's.
This New York it -- and I mean there aren't.
We'll approach here and there doesn't matter does.
You around exactly but we do we do have some something better or more specifically for Europe and force and an eight which is a lot of licorice a lot of salty licorice and things like that.
Is this the number one seller in Sweden this story well there is this kind of the -- like -- -- -- this kind of candy can fight anywhere in Sweden this for example.
And we don't produce anything -- -- we just buy it which is important.
And I final all of this canyon in any supermarket.
And in Sweden and in Scandinavia so it's it's a very it's a generic product over there to give it good earlier store get a few bags of these that I can -- -- up Richard Peterson actually it increases your absolutely.
And we also have these should treat bags that -- especially for a night.
So people can come down prevalence of these wrapped candies or we can prepare -- -- original attend events and have these little bags that two to treat all night.
-- Sweden and they don't celebrate.
Halloween but they do celebrate what is called all hallows eve and All Saints -- which is really what it is it's a religious -- -- They lack the ability and it hasn't gotten that far with the cost Simpson on that their -- costume parties but it you don't see it.
Out on the streets like here now is our teammates yesterday in this meeting with other parties and holocaust seems he's walking around you know what is going on let a its New York.
And finally doesn't go to that extent and -- You know I'm actually dying to -- one of -- little sour things today polite ruin your bouquet of absolutely not this this is one of the -- we do floored.
And I don't particularly older events -- -- We're gonna see you -- I've seen.
-- I look that's great and I went to eat later.
But because that's gonna take a while the -- can think is ready -- -- very lovely I think at least that's the -- Edinburgh.
That's amber right numbered from us soccer but it's a Swedish.
The candy company are co-founder and owner yes thank you very much and there it is.
Soccer bit dot com talk a bit dot com and they -- ordered and they can go down to this -- -- -- -- -- -- known -- the -- -- -- -- the US and -- so -- -- all -- -- as well great thank you so -- thank you so much thinking.