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Power Player of the Week: Sandy Lerner

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    Former tech titan now dancing with turkeys

  • Duration 3:38
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Here's a Thanksgiving -- how do you go from -- -- giant to creating a successful cosmetics company.

To raising -- the way the Indians dead.

The answer is it takes a unique kind of person like our power player of the.

Farm with the seasons.

Know your soil know your rainfall -- you know you're -- you're whether you know your -- Sandy learner is talking about sustainable -- it.

Raising livestock -- growing vegetables.

Without the chemicals that are so common in what she calls factory farming.

Just days before Thanksgiving she took me -- -- city address today.

-- -- thirteen hundred turkeys.

Heritage breeds that traced back to the Indians.

Lerner is -- of air are far.

800 acres and -- -- Virginia but as interesting as her business is how she got here.

She grew up on a farm in California.

Making enough from raising traveled to send her self to college.

What I learned it was a lot of work I'm really happy just when I'm engaged and and working -- thinking and and and striving.

She got into computers.

In 1984.

She and her then husband started Cisco Systems.

That found a way to link networks of computers the foundation of the Internet.

But six years later venture capital people were running system how do you get fired from a company that you started.

We just basically got taken to the cleaners and part of that was.

If you don't have employment contract.

I got tired at the same guy who fired Steve Jobs.

Put it.

That.

A -- how to second act.

She started a cosmetics company called urban decay.

With edgy colors for women like her and fifteen years ago she bought -- sure for.

It's historically been people who had.

Disposable income who made strides in farming look at George Washington look at Thomas Jefferson you're such a pretty girl as pretty as this treaty does.

She raises Shire and -- war horses that go back centuries.

Scotch highland cattle.

And those turkeys which she says taste better because of the lives -- How much has an -- shirt Turkey cost as compared to what I'd -- -- grocery store well.

-- -- Our extensive there between I think they're running the show about a 160 to 200 dollars.

At those prices there are questions about how to make this kind of forming profitable.

But while -- is determined to run a sound business it's not just about the bottom line.

Does a forty room mansion on the phone.

What's it like living there I didn't.

What do you mean I the -- cabin and I love it do you think.

You're a bit eccentric.

I am now that I'm rich I used to just be weird.

And so just days before Thanksgiving sandy learner and I danced with the -- He grew up on a family -- and -- down she goes on those little.

I'm -- -- I can tell what has -- think.

It's very much my successor firmer which is what George Washington was huge he wanted to be a really good farmer.

And I think I've I've been I've I've become a good form.

-- -- -- -- one more passion she is a student of the great English writer Jane Austen and has spent the last 26 year is writing a sequel.

The pride and prejudice is called second impression -- will be in bookstores in December.

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