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Didn't play more severe fox -- -- it is a big day of course.
In the tech world here -- an apple event in New York City here in the Guggenheim Museum for those of you never get a chance to see an apple event up close.
Like the press does it's what looks like this is the behind the scenes before everyone goes and that's the big press line -- all the live trucks over here we have mark.
-- everyone here.
New York City because of publishing -- apple in education.
And where we can actually see a disruption in the textbook market.
Steve Jobs reportedly before his death was intimately involved in working trying to find a way to bring textbooks into the digital world in a meaningful way.
Disruptions we've been here he's back home Walter Isaacson -- his biography that he thought that the textbook market was around.
And the state level and I think -- give away for free on ipads let's go inside and see -- the big announcer call our first.
Reinventing the text book the brand new iBooks to.
And iBooks to brings a new textbook experience.
For the -- Tap on my biology book.
I can use all those familiar multi touch gestures to navigate through this amazing book.
I can swipe down below to see the thumbnails for the pages in this chapter.
-- swipe up above to go to the next chapter.
And -- actually wanna get into the book I just tap on a page thumbnail and -- -- now when -- -- We zoom in and we see animated 3-D models of the structures inside of -- -- And when I'm done -- just pinch and I'm back on the page.
So really our books had to complete different reading experiences and I can just use whichever one suits me best.
Might -- glossary term I don't understand I can just tap on it get the definition right there.
Another super critical study tool for for students is highlighting and no -- You can just swipe over something your interest in and change the color.
You -- -- add a note.
Tap on the notes icon we just study cards button here in the upper left and I'll just tap on it.
And now we automatically take all your notes and highlights that we turn them -- study -- I'm really pleased to the first to tell you what an entirely new application.
-- call it I book's author.
-- -- comes with some beautiful apple design templates that service great starting points for creating your own books.
I'm just gonna click on one create a new document.
And this windows where you actually build your entire book at the top as a toolbar and format bar.
And that should be completely familiar to anyone who's ever used to and I work out like pages or keynote or numbers.
A click on the cover of the book and I'll just drag a cover image right into the image -- so.
It's given the book -- title.
This is what's going -- appear on the bookshelf and -- to.
Let's say we wanna have an intro movies so I'll click on the intro media.
Place holder and loves drag a movie -- read in second preview it in place -- I want to.
We know a lot of people have great content already created in word files of pages files we wanted to make it really easy to use this.
-- -- -- The pages we gave you -- -- -- drag.
A word file in from the finder.
Drop it here.
-- book's -- wants to know how to format it.
And now it scans through the file looks at the styles and uses them to automatically create sections and headers.
And basically lays out the pages of our book.
-- you what's colleges and universities around the world deliver.
-- audio and video lectures guest speakers and other educational content to anyone using iTunes.
And iPhone and iPad and iPod Touch or -- -- passed.
So iTunes view it lets you create full online courses with audio video.
Documents apps from the App Store and books including those great new textbooks you can create using -- book's -- You could easily share the syllabus and all of the assignments.
Teachers can create new post and announcements.
And it's integrated.
With our -- so all of your notes live in a single place.
And that's -- yeah.
-- -- -- -- Inside Apple's big education announcement here Guggenheim Museum I'm Greg -- -- on Twitter get any questions about today's big event so much time.
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