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Best and worst ads of Super Bowl XLVI

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  • Description

    Executive creative director shares his picks

  • Duration 4:00
  • Date

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Thank you -- the Super Bowl isn't just about who wins on the field the companies spend millions of dollars on commercials.

So were the winners and losers in between the -- is here with his picks for the best the -- Super Bowl ads commercials.

His.

The magic of Macy's that started.

Donald Trump Martha Stewart and just could -- Jessica Simpson together.

Andy welcome bigwigs campaign that persuaded CEOs to dump a private jets for jetBlue okay so -- -- the most.

I guess the best you're you're and most creative most inching ads work.

-- I think the standout of -- it was by far the Chrysler ad featuring Clinton used to it it was you know Chrysler's rallying cry to America and let's show people.

Take -- look.

-- -- now locker room discussing what they can do to win this game in the second half.

It's.

Halftime in America June.

Who people are out of work carrying.

-- showing you -- can be -- And what's true about.

It's true about all of us.

This country champion not -- one punch.

We get right back up again when we do the world's gonna hit -- roar of our engines.

At.

Halftime America.

Second -- about to began.

-- -- -- -- -- Go ahead FA -- I have a problem to go ahead let's -- there -- -- well I you know I think you know amidst a sea of jokes and dogs and babies they think that really stands out as a as a message -- resonate with people especially right now with the what's happening.

And and it's always great to see Clint Eastwood again right battle going gives him however -- -- meeting we don't remember the first half when.

-- -- into the bailout so I think I think people are gonna give Chrysler credit for -- taking a positive message in sort of giving people inspiration I take a look at this one this is key like this one Q I do you does is -- it's a good counterpoint to what it's like.

-- -- -- -- -- -- -- Boom boom boom don't make any kid is.

-- seen them.

But right so that goes up -- mean and shows you what a guy dreams about.

It does it does it shows you know I Adriana Lima Motley.

Crew great big giant sandwich being -- by lumberjacks it it shows it but it's a stock fell guy's dream but.

This -- is particularly affected because it's done in such a way that women will get a good laugh out of it as well because it's so ridiculous and over the top.

It's not taking itself too seriously I'm very good OK now let's get here worst ad take a look guys s.'s role piece of -- first.

You guys Valentine's Day is not pentagon -- -- -- Okay McDonnell you have some explaining to do because her yeah yeah well.

-- this started stereo that commercial well I think that's actually the point I think every guy may have seen Adriana -- but every woman -- 40% of people who watch the Super -- or women they all grown and slap their heads and exhaustion.

-- -- the message giving you shall receive it's pretty cynical and pretty untrue so it okay but.

Told flora.

Who buys flowers for whom well one day here I think guys buy flowers at it the other three and 64 days it's -- -- have to leave it there Matt about you so much thank you.

Three -- a million bucks per 32 slot right regrets record.

That is the record that's than I expected to go out --

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