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Slavery Footprint: How Many 'Slaves' Work for You?

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    Justin Dillon shows us how your consumption habits impact modern-day slavery.

  • Duration 5:03
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There has been a lot of news recently about slave labor.

And how a lot of the products that we use every day.

Are made using people who are badly underpaid.

And look in terrible conditions you might remember that prisons that was it there was a report recently.

About fox com and the conditions in which -- been a made their workers toil folks -- being one of the key makers of apple component products for apple.

Macintosh computers etc.

That's what makes -- -- as an apple Macintosh and and where -- that from anyway.

It's a it's a big issue slave labor and that nobody knows more about it than Justine Dillon who is found that.

And CEO of slavery footprint.

You can check out their website at slavery footprint -- old joining us today from San Francisco.

Good to see Justin thanks for being here.

Thank you Jonathan at the pleasure -- -- explain slavery footprint to us how old somebody can use that to find out what is going on in terms of the products that.

-- -- Well the first of I wanna say in his -- for print is all about finding solutions not pointing fingers.

And -- footprint really is it asked the question.

Do you want to know how many slaves who work for you we figured out exactly a way to determine if Derrek Lee.

How many forced labor is it takes to produce your lifestyle so in five minutes you can go on the web site.

And interact with it it'll ask -- questions about the things that you buy the things that you consume and eat and drink.

And it'll give you a footprint of what your life looks like and more specifically they'll give you the exact amount of people that are required to be to be forced to produce your lifestyle.

What we think this information is actually a stepping stone it's not a destination it's a steppingstone towards action now what we -- -- -- because.

So -- so what is the act.

Action then that you want people to take once they've gone and checked out the sort of -- a slave labor element of their lives.

We want people first to be aware and understand that not stop there.

We give people lots of ways to be able to amplify their voice in the marketplace we believe the marketplace is the number one.

Area that we need to be able to make noise be able to get the attention.

France to be able to do great engagement and are the way that we're coming out as we want to be transparent as consumers first.

And then transfer that transparency under the brands that we love and enjoy every day now this -- the.

Obviously there's a lot of companies Justin.

That you wouldn't necessarily want this information to be and that.

That may know that they use workers who are effectively slave labor but they don't on the public to know about -- so how do you go about it.

Getting accurate information for the website.

Well.

Ironically were -- Gnostic we don't believe that important relationship is between a nonprofit.

And a brand we think that the golden relationship -- Virginia consumer in the grand.

And -- consumers who want something -- respond to that so that's really our job is to connect consumers to brands on a shared value that we don't want slavery in the products we don't.

So you won't find any brand on the website for what you will find its way to communicate with the brands that you love and that's what we think is is the way forward but.

-- but you'll confident that the figures that you put up that I'm when people look at that they are getting a very act.

Accurate picture all of the slave labor conditions around the world.

-- not only confident I think it's a very conservative estimate.

So we want to give people a human idea of what it takes to.

To produce their lifestyle so our numbers and and and our algorithms are not only vetted by some of the largest agencies in the world doing this work but they're also quite conservative.

We are storytellers at heart and we believe the story then slavery has to start the marketplace.

And your immune and you've -- -- the state common on this in my right in thinking that.

That's correct and how did that come about then and what role -- the state to come and play in this.

As -- primarily I see funders.

Not only State Department funded -- but Google -- as well and so the State Department came up with the idea and asked us if we would like to.

Create this this is an idea that they had they -- at the equivalent of what the environmental movement has.

What we set aside -- we didn't don't think the world needs another bomber calculator we need something that we can learn and then act from and that's exactly what slavery footprint dot org does.

Well one of our view is -- writing in here saying he monitors Tibetan wants reporting that Tibetans are being used as slave labor I -- -- -- Is there any country yeah I I really I know you don't point fingers -- particular corporations.

But is there any country when this is -- a much bigger problem than certain others.

Well I don't think we have as much transparency around China as well as as we'd like -- I know that we're looking a lot of Foxconn.

But the truth is it in the two biggest manufacturers or or or -- source material areas of the world are you know China and India.

And we need we need some greater transparency -- the good news is we've got.

Amazing groups like fair labor association and others and groups like -- -- who we work with that are doing some great provocative work in those parts of the world.