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Our experiment I was -- having dinner at my house in a friend said oh my gosh I'm gonna take an instant Graham.
I with the car -- ice cream cake I happen to splurge on for us and it.
Boom out it -- -- why is that different the hole is to Graham phenomenon.
From anything else we've ever been able to do with our pictures -- Question I think really what's different about it is that you're sharing just pictures with friends so it's sort of like.
FaceBook where you might have a status update it's just pictures so anybody who logs -- sees all of their friends in the pictures that they pose.
But what's interest sing in May be why FaceBook -- it is that companies are also doing stuff like that -- and it's sort of a new mark to market emotional well.
So tell us about the FaceBook purchase who's behind Inkster Graham and had a Facebook learn about who's a 27 year old.
-- guy behind it.
It found it two years ago and two years later it's a billion dollar company and I believe just last week received 500 million.
In additional capital for its equipment capital.
Which is amazing that valued the company at drums are 69 set valued at 500 million just last week and now a billion dollar purchase this week.
And how wonderful co exist with face.
So it FaceBook said yesterday Mark Zuckerberg posted that it's gonna exist alone he's not gonna touch it that's great for -- and users because it means they can still share with.
Users on Twitter or their personal Tumblr count there were competing social networks to FaceBook I just can't believe they tell me about the 27 what else do you know.
Volatility and started apparently in -- big -- you know and as a fourteen person company now.
And and really just took off its amazing.
Allowed to all the young folks out there -- -- Canada -- -- -- say they -- haven't seen anything -- in ninety welcome my -- -- -- insecure about.
Do you think they'll be more ideas like this that get value in this high and it won't make sure it so worthwhile I -- what makes it -- -- The thing is is that they didn't actually they weren't making money right now so you're trying to figure overall it why did FaceBook pay so much and the reason is I think.
-- going to be something like what Twitter did with promoted posts of C Macy's who has an account.
-- Seagram wants users to see their pictures at the top of their -- they can do that and I think we'll see companies may be paying for that approach.
Or doing something like what -- to Graham a competing product has done.
-- paid two dollars or something like that for additional.
Filters stuff you can kind of tweak your photos what if you don't want to receive since two grams from companies I don't have to.
It's it's us to get a sign up should they suit it's just like FaceBook we're sort of friends somebody to me just follow them so it's reflected Twitter approach to and so if you have.
Say you really like Steven Kobe or somebody like you could just choose to follow them.
And see that the pictures that -- -- is our web site makes -- -- -- if you wanna get him there is there is there's a website but mostly you wanna get it on.
Either the iPhone or android phones so -- now.
It's an -- exactly and as a matter of fact today.
Within six days it's been downloaded five million times on -- -- devices.
That's incredible growth and there's thirty million users.
Lastly check overall lot of those on iphones and ipads so that's unbelievable so have you seen anything like this -- we'll have a we'll continue your business and what you do.
Were you surprised about the excitement and a billion dollars -- yet that was crazy especially for two year old company you know.
And you look at companies like foursquare to were sort of taking a different approach they're.
They're not bought by anybody -- operating alone and the way they're making money is sort of going in the restaurants and getting deals and partnerships with companies like that.
So for example you can go to a restaurant here in new York and American Express will offer you 5% off -- -- use an American Express card.
So totally different business model there now while fascinating thanks for coming in and telling us about it.
I am gonna check it out that you uses --
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