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And some brand new polls showing a dead heat in the race for the White House -- new Rasmussen survey of likely voters showing governor Romney -- President Obama 46 to 45%.
Clearly this is anyone's race Scott Rasmussen president Rasmussen Reports.
Dot com joins us now with more thanks for joining us this morning great to be with the other so the big talk today these job numbers it just came out you expect that.
How do you expect that this will influence these numbers.
The first thing is I'd expect these numbers we'll have an impact on consumer confidence typically takes about a wait a week to work its way through the system.
But if consumer confidence falters a little bit more.
That's -- to her president Obama's job approval rating it wouldn't surprise me at all to see governor Romney perhaps pick up a couple points.
Over the coming week.
The real story is.
Are these numbers today a one time fluke which gives the president plenty of time to recover or are they in the beginning of a trend.
Right now -- -- the beginning of a trend this makes the president's reelection prospects.
-- much much worse.
And -- that what the Romney camp needs to do is just really hammer home let the unemployment rate and the job situation.
As we move forward.
The unemployment rate the job situation but the overall economy Heather among people who have a job right now 27%.
Are worried that they might lose it.
There are concerns on the housing market and other things it's it's a mistake to focus on a single number.
But the reason that this is such a difficult issue the reason the Obama campaign has such a tough hand to play.
Is most Americans believe the best thing the government can do to help the economy is to cut spending and cut deficits.
And they believe the president wants to head in the opposite direction.
It makes it difficult for the president to -- targets a Romney's time at Bain Capital or some of the other issues you might like to go after.
And you also -- -- laden -- that the latest approval ratings for Obama what did you find as of this morning the president's job approval is at 48%.
He's been in that mid to high forties range for a long time always has people who the the strong disapproval always much higher than the strong approval that intensity factor has not changed.
But overall -- I would expect on Election Day is the president share of the vote.
Will be very close to his overall job approval rating so what can the president do President Obama due to switch those numbers around.
Get people jobs get them -- working yeah he's got to have a a better economy this is not something that rhetoric can fix it's not something that the right campaign commercial can fix.
What the president needs is a better economy in October if that happens if people feel better about their own finances and about the economy.
The president will be reelected if they don't if today's numbers the beginning of a trend Mitt Romney will move into the White House next January.
-- thank you very much Scott Rasmussen polling for us as always we appreciate it thank you thank you where.
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