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Preparations are underway for a rare publicity stunt at Niagara Falls this Friday seventh generation tight rope walker nick Melinda.
Plans to walk a two inch diameter -- spanning 18100 feet across the famous false.
Officials are making an exception to -- no stunts role in hopes of boosting tourism.
If all goes as planned will lend -- will be the first person in a 116 years to walk over.
That Niagara river and the first ever to cross so close to the waterfall.
ABC is set to broadcast the whole thing live on national TV but.
It is insisting will lend to Wear a tether and harness as part of the contract.
And because of that some critics have said people.
Coming to see it should demand a full refund for their hotel bills but there is -- the great it will lend up or at least the great great grandson of the great -- might break contract and move.
The -- away from himself.
Making it a truly death defying stunt public relations consultant Peter -- Jane joins us now -- luck.
I want Niagara Falls to get busy to wrap my brother works out -- eighties people come in the door.
But you're putting a man with a water and a two inch wire when he normally he normally walks on an inch or less I mean what are the -- -- that evil Knievel would not be happy.
-- that we've come a long way -- -- and say you -- -- -- -- jumping across the isle Grand Canyon.
Because of all the -- -- the lawsuits and the bad publicity should something god -- happened I guess ABC's insisting on the tether and hours he said there's this political take it off.
Look I think it's mutually if it's it's a mutually beneficial situation right Niagara Falls and -- your brother is get some free publicity ABC -- about.
And the -- lenders get get back in the limelight again we haven't heard from them and I'm real long time and his family was well known but.
This is sort of -- way to resurrect the name in the brand.
So it's and I'm -- have been short changed thinner.
I mean you know yeah -- and everything over the real drill that I don't want him to follow -- -- -- I don't wanna see indeed Diane on national television but.
-- -- we have auto racing we have downhill -- we have horse -- -- -- -- everything has some element of risk and if you're doing the riskiest -- -- -- I think it's kind of cheating the -- it near the you have no chance of falling you're getting hurt.
Now that's probably right but Trace it -- just think the risks are just too high for the network.
Because imagine what would have what would happen if he did fall got -- -- as I said you know what there with the reaction would be happy they let him do that.
There you know there craven for publicity and for ratings and and they allowed the sad man to get up there I even though he.
-- wanted to do it himself it's still too much -- -- for the network that would they wouldn't want to incur that congress.
It's so you're -- back in the old days Peter when you look and he would jump all those buses and in the risk levels lower because -- that court gel is heavily involved -- that we're going plus which we live in a different time that you have by fear factor -- you have about survivor and on all these programs people sign all kinds of waivers.
And disclosures to go on these programs and we're very litigious society.
And they just they don't wanna face the risk they did back in the day was a little bit more quite you have these -- doubles do this and you know that was it let you know say levee but.
I think with a with a much different society now and then people are a lot more tuned two.
The ramifications certain what -- something happened.
I got very little time left Peter but people do risky stuff all the time and not really as a stunt they just do it because it's their dream it's what they -- to do and they're a little bit of that in here.
The other is I mean I think as I said you know it it it is a wonderful boon for Niagara Falls -- -- when was the last time.
Some Islamic go take a vacation back to fall so I think they're they're looking for the publicity and a look at for the tourism dollars you're right about the risk of everything we do -- -- got us here.
Thank entrenched -- Virginian I gotta go thanks sir here's some advice for wanna be criminals cop.
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