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Romney running on business record enough?

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    Assessing candidate's campaign strategy

  • Duration 3:21
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We are your election headquarters and right now governor Mitt Romney is preparing to outline his foreign policy vision in an address to the veterans of foreign wars convention in Reno Nevada.

Some -- saying the presumptive Republican nominee is making the wrong pitch to the American people.

Choosing to make his general election fight a referendum on President Obama.

Instead of selling his own strong credentials as a successful businessman and governor and a family man with a deep religious convictions who has given millions to charity.

Today a political article is out saying quote the result is a kind of self imposed paralysis on biographical messaging.

But some observers including Republicans say -- wounding his campaign.

In an era in which voters want to achieve the kind of unprecedented.

Intimacy with their candidates.

Let's talk about it -- -- pica -- national political reporter for real clear politics Politico.

Isn't the first to make this observation -- you've written much the same kind of thing.

I have what it's frustrating as reporters that we don't get more information out of the Romney campaign about the candidate.

And some of these things are about his experience in -- of course Mitt Romney talks often.

About his 25 years in the private sector but he simply says I know how the economy works I know why businesses succeed and why they failed.

But he hasn't explained why it is that he knows that -- are what it is that they did so.

And he needs to start talking I would say.

About the lessons that he learned running Bain Capital and how he would apply that and to the federal government -- president.

He has talked -- -- fairly specifically about companies like staples which was a -- success story right.

He does some degree but he hasn't also talked about.

The failures at the Obama campaign is of course talking about the failures of some these businesses and the -- that have.

Had to have happened with some of these these companies that have failed and what why did that they failed and the lessons that he learned from from those failure was speaking another important points.

Called him a pioneer of outsourcing and all that stuff -- have those attacks failed.

What ever campaign is is making the argument that the attacks have failed because they're pointing to.

Very close.

Polls in all of the swing states and of course in the national polls it looks neck and neck nationally and in the states that won't matter the Electoral College this law.

You also pointed out in in one of your previous pieces that.

You know he was doing some some things to save money when he was governor of Massachusetts that -- people don't seem to know about.

That's right that a bit -- that you referred to specifically.

Is that Mitt Romney made that calculation when he was governor from 2003 to early 2007.

Not to take any trade missions because he wanted to cut the budget in Massachusetts.

That was his big priority when he was governor with slashing a lot of spending so that he could.

Balance the budget and -- his big priority but he's not talking much about that either.

Well on what the Olympics coming up you'd think you'd hear more about him basically saving the Salt Lake City Olympics is -- the stories told anyway.

We'll see what happens we still have a few months ago before this election there things could change right.

Aaron retired from real clear politics -- thank you.

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