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Hi everybody every -- about that so much for joining us here on foxnews.com live this is tech take.
That with the show's -- tech take writer.
Take take -- live well I'm glad you're with us we have a question of the day today -- gonna get to this little bit later on how is social media's influence.
Doing the 2012 London Olympics.
Do you think that it's causing controversy.
Do you find it keeps you posted on the outcome of all different events is it's -- your experience or do you not care you can let us know that's our question of the day.
We encourage you to vote we might have some of the results a little bit later on we're gonna talk about social media coming up in a little -- -- wanna start.
By talking about something that is new to Twitter.
Robert Gray is with Fox Business Network you can find him on Twitter at Robert.
That's got to cash tag you know we we know what -- hash -- -- -- -- tags are.
-- -- the the stock geeks out there you know like FaceBook new lows today it's it's up pretty popular out there FB is that the stock ticker symbol.
-- little dollar sign just in front of that and then the FB.
And then it's now hot so you can click on -- at least you two threads about FaceBook.
Just about things just about FaceBook and then you guys you can see I sort of -- experience here -- looking -- some of those of the old hash tag vs.
The dollar sign that is basically just the -- -- get FaceBook apple Yelp Microsoft.
We cues which should is an ETF that tracks the NASDAQ-100.
But he at the gap and Abercrombie -- some really active stocks out there just to try and check out what other people are talking about.
And actually talks or actually emailed whether I should say because sizable.
Of one of the top rate traders -- -- n.'s -- -- he's in Chicago.
Prolific Twitter guy who you know you can see you know which Rolling Stones song he's a -- to two when he thinks about options on the decks and in the guy pretty well out there he loves to share and I tell -- night I got him to share earnings that he finds -- Bible he likes it because he is already.
Putting -- is out there but this sort of keep things organized and it allows and you -- just a click there and get to threads about the -- -- -- it would other traders and people are sharing.
About the same stock.
Or about and an index now with hash tags of course you can also see it sort of what's trending.
Right they gonna do the same thing with this with the the dollar sign has little aliens unclear yet we -- what they can do it -- you could see.
Possibilities out there Ford what's trending rightly what stocks it's clearly Facebook's got to be turning today -- with the new lows -- twenty bucks a share.
And you can also see where they can do EO you could get a link in there like if you were I don't know Charles Schwab or Ameritrade or someone trying to get you know.
Some sponsorships in -- agency could see the emperor business opportunity for Twitter there they wanted to do sponsored via tweets in there as they -- -- have been in many feeds already.
-- linking to people who are interested in stocks you know this person starting motivated about stocks this would be a potentially a good customer for someone like that.
So okay just on straight on this it doesn't redirect you you stay on Twitter right when you click on one of these cashed.
Stocks and yes that's -- called -- -- -- what they're calling it out so you -- there that you get to see.
What people are saying about that particular.
Stock that's right whatever stock it is up and you may even get to tap in and get some sort of trading advice from some of the top -- -- Yeah I am so you can find near new people to follow or -- information and you could imagine he had some points maybe Twitter.
I don't update if they would have the technology themselves but to give you like real time updates you could -- FaceBook and you can get you know how's the stock doing right now -- -- delayed quote in fifteen minutes or something.
You mentioned FaceBook and its new lows and while I have -- here -- just have to ask you what what's going on.
Why why are -- it's just having such a hard time getting off the ground here since going public having a hard time convincing people.
That they're making enough money and effort to.
Make make enough money off the mobile particular -- we go on mobile you don't really see a lot of the apps if you're on your iPhone or an android.
You'll see a lot of the ads which are you click through and and think about it I don't know if -- big FaceBook user but how many ads have you actually clicked on a face but I can't think of a single one.
I don't really click -- any that anyone has that I find on the right so they're they're trying to find out a way I mean at least Twitter has -- -- -- the -- accompany their sponsors and they're getting paid for that -- they've they're trying to find a way to monetize this mobile they've got.
900 million people so you talked experts -- -- like there's almost no way they can fumble this and gotten quite a lineup no one can compared of that.
But at the same time they've got to figure out how they can make money without annoying everyone in in chasing them away.
I was reading some analysis I just a couple of days ago that somebody was saying look if you are an investor.
And you're one of these people that can buy and then hold and hold for for a long long.
Years and years and years that this would be a good investment FaceBook.
On the other hand if you're somebody that really wants to sort of on the -- for a short amount of time probably not the best.
And and that a lot of folks have talked to sort of felt the same way they also said when it came out you know they died at 38 dollars a share.
It was something like twenty times the sales which is the revenue there have been made in one year.
And you think about you Google which has been around for a few years now and his present to juggernaut itself was selling somewhere closer between five -- ten.
So was FaceBook really gonna keep growing how much can they keep batting -- hundreds of millions of users and make that much money to make it worth it so when the valuation comes down the price tags on -- nineteen -- -- about almost.
Cut it in half.
To some of the value investors out there that I I've talked to over the past -- it's getting in the ballpark now where you'll starts to see some of these people taking -- because it is just slightly more than Google.
But they've got a growth prospects again 900 million you have to think if there 400 million dedicated users it's still.
Much larger than any of the other platform.
Robert Gray with Fox Business Network on Twitter at Robert.
Our let's talk a little bit about.
How technology is being used to try to help -- when you go to the DMV this has got to be I -- I have lost more hours of my life that I will never get back sitting and waiting in line.
At the DMV and I'm sure that a lot of folks out there had similar experiences.
And similar frustration.
Well if you live in the state of Tennessee you're in luck because of a new program -- we want to tell you a little bit about.
Right now joining us.
Is commissioner bill Gibbons who is with the department of safety and Homeland Security in the great state of Tennessee it's good to see you sir thanks very much for joining us.
-- to -- -- so tell us about how you're using ipads.
To help people sort of not waste so much time at the department of motor vehicle.
Well -- and I heard that -- headway up to four hours.
I would say -- the average waiting to see is that they had the average weight right now is.
A little over half hour on the other hand it's a rubber urban area substantial met this -- were Chattanooga.
It's not unusual to have someone.
In an hour to an hour in reviewing a number of different -- in order to address that problem.
O line is she said the -- heads in the more.
In it'd be easier centers mainly in the metropolitan areas we have a total of 51 -- person it's across state.
It installed these delegates -- 26 of those listeners again primary early in the metropolitan areas where the wait is far too long our -- But it certainly looks and the -- that it simply put it these -- -- -- -- every inch of 3% or.
-- -- very popular and it's a result of this new technology.
Well let's let one goes into whatever service center to -- license.
Repent for quite some citizen lost -- Change and address.
Whether there waiting ready let's turn our our head -- They can get through the process and ten to fifteen minutes -- truly phenomenal.
I put the number probably stratus servers are across the state since we start these about a month ago.
They're very poppy or in -- and so -- cross site will using these.
We -- seeing approximately.
Half of all of the people going into the -- first senators.
You think we -- they had let me.
They're getting out a lot -- extra ten to fifteen minutes and introducing the -- effort everybody else so it's a win win for everyone involved.
I would have to ask you call your counterpart in New York State if you would suggest that they consider doing that here because it really is.
I mean -- it is is just awful but let me ask you about the cost because we are yeah you know we are you know at that everybody all around the country of municipalities and states are.
Are looking for ways to to cut costs.
-- -- are talking about I pads and certainly not it.
Not a cheap purchased for the state of Tennessee how much is his program costing you.
I think a very good investment it -- is about setting a thousand dollars to install.
72 apprehensive about thousand dollars.
They had and I think it certainly had thousand dollars had already been budgeted to replace equipment aircraft service centers anyway so instead of -- -- that money.
To replace the same equipment that we can't we decided to use that money to invest in in after -- -- technology.
Which I think it was a very foreign investment in Rick if I could to stay committed but -- context please our governor governor has formed its urged all of us in his cabinet.
Can stay focused on the cost of the tax break.
In every day from the war asking ourselves what can we didn't could serve our customers.
When you think about that that's especially important when it comes to our drug like the system across.
Four -- intensity and that's the basis state government.
That -- -- and visit our Travis -- listeners every year so that's remaining -- you're gonna have a state government in many cases.
We want to make sure there encounter is Warren.
Done in the way that it's efficient.
But also has done in the way that this -- -- In the bottom line is to reduce that -- and of course saying and the op Ed is one of many steps we're taking it -- we have an election.
bill Gibbons is with the department of safety -- Homeland Security in the state of Tennessee mr.
commissioner thank you so much good luck with the program and and be in touch let us know how it's gone.
Thank you it.
Take quick break when we come back -- talk about the social buzz surrounding the 2012 games in London the good it.
And the not so good -- away.
I'm -- pulled -- you can find me on Twitter -- Rick -- down and this is foxnews.com live and it's fox -- take.
And we're talking about how social media is being used.
I pretty much everybody especially when it comes to the Olympic Games -- viewer is are using social media to keep up with the results.
How athletes are using social media.
Wanted to correspond with their fans around the world.
And how in some cases athletes are getting themselves into trouble for their use of things like Twitter for example.
Joining us now is James Andrews he's the owner and partner of social people.
And you could find him on Twitter at social people TV and he is joining us live from London nice to talk to you James thanks for being here.
How are you doing great thank you and -- Haider to -- is what this is well the author of -- -- of social media marketing you can find her on Twitter at.
Sharma as CJ and they -- -- has talked to you.
A pleasure to be here OK so let's first talk about some of the good when it comes to social media.
And and Howell as I said athletes and fans.
And even politicians we saw.
Some politicians they're taking to Twitter to congratulate the various medal winners from.
From different countries around the world talked to us about this -- because the last time there were Olympics.
They really -- that was.
Not as much of a following when it came to social media.
Yet we think about 2000 -- we were talking about FaceBook had about a hundred million followers.
And and you know.
People that -- congregate in in the world to face but today we're talking about 900 million people.
It's it's a platform -- here to -- you know it's it's.
You know when you talk -- me -- -- Twitter you know during the last Olympics.
We're talking about you know an explosion.
So when you have these platforms you're naturally they have tons and tons of dialogue.
And I think we're seeing it here in London.
And we're seeing you know live conversations which are rocking the way that television is being viewed in the way the fans experience something like the Olympics.
-- -- what -- you look noticing as you look at the way that the Olympics is sort of found a home.
In the world of social media and marketing.
Fully think social media has such a great tool to allow people engage and that's what we see.
A lot more -- this this high level of engagement between athletes in between viewers at home in between you know people actually the air act in London at the -- And actually bringing us closer see you see a lot of people talk about the Olympics.
As if there Garrity feel indie feel so much more connected and I think that's that's a beautiful thing.
I would agree and I and the only complaint that I have.
Is well I have sort of my tweet deck up in my office while I'm working I'm getting all of the results even though I'm trying to tune it out.
And and focus on my words -- -- -- watch some of the coverage when I get home later and be a little bit surprised that's part of this changes that you you you can't really escape.
In real time even though a lot of that the televised Olympic events are happening later on they're on tape delay.
-- in the states.
Yet your business TV is changed drastically because of social media you know it's been happening for a while most live events.
Yeah and have now been drastically change because people have a dialogue while the show -- happening.
With having with the Olympics are the people are very excited.
People are driving conversations.
They wanna share their enthusiasm and we're living on two different time -- I'm living on GMT you know on EST.
And so this sort of it's a challenge between when the broadcasters in the US -- -- broadcast the games and when those of us here in the UK want talk about what's happening here.
There's it chat -- chatter and our chat room.
Sean this is Glenn from Sacramento this is that being in California if I follow the Olympics ever get the results hours before they come on TV.
You see people purposely tuning out.
Social media so that they they don't get those results ahead of time.
We are and I think that's that's what makes this so specialists that you can choose -- you can choose to drink to an end.
Later and say you know I'm gonna put this away and I when -- CX on TV or you can say I really want to know what's going on here right now and I don't wanna wait sale.
I I think it's wonderful that people have choices and that's what social media allows us to -- And -- we want to mention some of them some of the things that have gotten some athletes in trouble James including.
This athlete from Greece.
Who is suspended they were actually two athletes who were kicked out of the games by their own countries.
Putting out races tweets including this.
I believe -- -- -- or what what was she a triple jumper.
Who Yahoo! who wrote some things about.
Africans and west Nile mosquitoes and you know and -- -- doubled down it's not like she went on and apologized.
Her next week came out and said well that's all I have my I'm not -- to get stuck and if I make a mistake I don't press the replay I press play.
And I move on and there she is -- Pop a Crisco.
So Twitter can't get in trouble candidate.
Called -- she's learning like all of us right all of us have made mistakes including myself.
The reality is that.
Twitter is a platform for brands for personal brands and it is part of the internet's.
I -- capable memory what you put out there is there for everybody to see and these athletes I've talked to several of them here in London.
They are using Twitter to build their following to talk to their fans should take their fans along the journey and they're they're garnering huge huge following -- Many of them are not a sophisticated maybe at the NBA players in the NFL players in the states and so.
What they're learning that they actually have a media channel you know at a 100000 followers -- 130000 dollars 151000 followers.
You have a media channel and and and unfortunately poor move learn that you can't say those things and that's your brand now.
-- let's go back to be.
To NBC and of course the network -- televising the games as the writes the Olympics here in the United States.
And their decision.
Which has been so criticized.
By so many different people.
To hold off on.
Broadcasting some of the main event some of the most popular events like like swimming and women's gymnastics for example on until later on putting them on in the prime time hours when people are home from work and you know NBC says.
Look would pay a lot of money.
For -- for the broadcast rights we certainly need to get some -- for our block.
And the way that we can do that.
Is by putting these events on -- night we can charge the most amount of money for the advertising that we can play during those games what do you think about NBC's decision.
Is it is -- good or bad and what should people who don't like it.
What what -- what would you wanna tell them.
Networks have to think also more about and it's it's fun to think about prime time -- dollars -- also think -- by the goodwill.
That you are trying to collect from your from your viewers and try to build these long term relationships.
And it's it's sad to see what's going on now because you -- see a lot of people.
Feeling disengaged by NBC's.
Tactics and saying -- thinking that they're putting profits ahead making sure that.
People are getting what they want to -- I it's interesting because these -- -- the first real games where we -- very social still networks are learning just along with everybody else.
What does it mean to be -- part of the social landscape you know how do you balance the fact that you you get more money from advertisers at a certain time.
And balance that out when people says you know being being disgusted and turning their television sets off.
I think right now the people have a lot of choices and I would encourage them to focus on that and look at all the different ways that you can follow the gains in blue jeans.
And full -- -- get that experience and she was the platform that works best for you to be able to do that.
What do you think James and I I think.
People who are griping about this that they need to get over it because the truth is.
For a lot of folks will work during the day we can't watch I I don't want to miss women's gymnastics I don't want to miss.
Some of these real popular sports but the truth is that if they are broadcast live.
I won't be able to sing and yeah that's right I mean you know we we we shut down our economy if we we -- watching you know.
Huge -- gymnastics or track and field or any of these events to turn off social media you know turn off your -- -- I think also word of mouth marketing you're bound to run into that here in New York City you're bound to hear it on on some and a subway right so.
That's the reality of where we live and you know again may -- the networks -- -- -- -- -- -- strategy for next year but this is the reality next -- next Olympics will be in Brazil.
But you know we're still going to be seen this idea that we are broadcasting -- May -- different times and people the people have the power they have the choice to engage when they want to -- And that's how they're engaged -- -- we're about to enter week two these summer games.
What are you looking out for a way it started for the next the remainder of the Olympic Games and as it -- as it relates to a social media.
I think it'll it'll be interesting because I feel like where things are gonna simmer down a little bit at least from sort of that.
The -- that we've seen people make in to be getting and I think we're gonna see we're not gonna see I wouldn't.
I would venture to say we're not gonna see athletes Meeks and missing the speaks that -- seeing their colleagues make.
I think we've sort of hit our stride and saying you know this is a platform the learning to see how this evolves.
Only the most -- it and just like James said it's all about -- what makes sense for -- choosing your platforms and engaging with and so you make the most of this experience.
James give you the last word I'm jealous figure out there are you out there Fred for their for the next week do.
Yellow coming home soon I'll see you soon mom but a -- I I'm excited about that the next you know a week moving into some of these higher profile events.
I'm excited about the athletes are taking a stand.
Against rule forty and using Twitter to do that.
I'm not as exciting note but for those athletes and -- tickets at this so much of these athletes are going through I've had several conversations with -- athletes.
About rule forty and so I'm I'm really looking forward.
To the personal stance that they're taking against the IOC on Twitter -- the US track team.
Against rule forty and -- -- the shuttle capital also looking for more emotional moments and and and more emotional -- that these.
These these athletes I get twelve a higher stage and I just really enjoy my time here met so many wonderful athletes and it's and it's an amazing experience to be in the Olympics.
James -- is the owner and -- -- social people you can find them on Twitter.
-- social people TV.
And -- -- combined -- author of the book called the -- of social media marketing.
There is the cover of her book and you can find her on Twitter at Sharma thank you both nice discussion.
I appreciate you thank you appreciate it.
My friend -- -- is here from foxnews.com.
-- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- And you are doing you have your app attack feature which is always fun and today -- focusing on.
Deems these are apps -- that our education.
Their educational but they are trade in a way that you know.
They are games you -- get those brain uses continue to flow throughout the summer for your kids but even -- -- out yes you're not gonna sit down -- -- patients with them so this is a way to kind of get them back into it.
And these few of their free apps you can download -- -- iPad -- your iPhone have them on the go home.
And now first up is what's called sushi monster -- monsters this'll help -- their math skills addition and multiplication.
And basically it looks like a game -- that -- -- really takes some skill yet to strategize when you're gonna use certain numbers to complete these equations and move on to the next level.
And this -- -- for it.
Next up you know every kid usually has summer reading but this is a way to get them to have fun while they're doing it.
This is scholastic app -- called story and there's picture -- there's interactive books.
There's proposals -- gets complete as you go along there's different sounds so makes.
It makes reading fun and also Fred more advanced readers you can take notes -- highlight things are out.
The story and this is to worry Astoria okay this comes with five books and then you can download as many as you want for a cost 199 her book okay.
And then the last one which is my favorite is called sparkle fish.
And I remember when I was a kid there as these make your own adventure books that you could say turned this page you want this happen anywhere else hear this to happen and those are my favorite so this is a way to do this but on your iPad.
You can treat using your own voice is silly stories and it helps you learn.
Different sentence structure seat running down an additive.
And go along and I think it's fun link even for little kids if it's your voice you created it and that's great play it back in -- on FaceBook and tweeted out.
-- I love it I think these are all great and you know my wife and I did talk may even those schools out there and not that we want to -- the -- homework.
But we really should sort of be working with them so that they don't deserve turn everything off during you know and then they're gonna start school and and to be rude awakening -- and maybe -- tournament.
Jesus and -- I'm gonna take the list on.
You read more about it on and megs apotheker -- foxnews.com.
Meg baker at baker and -- nice to see meg C -- weeded out you can download all these apps right and I.
We -- talking about the Olympics of course.
And there are a lot of folks not me personally but a lot of people who've been watching the Olympics while they're at work.
And apparently that's a little bit of a problem in Los Angeles where employees at the City Hall a building in LA have been tuning in a little bit too much of the amount of traffic.
To the site has sort of slowed down the buildings Internet speed.
So all over at City Hall in Los Angeles workers who are trying to work it need to be on the -- having.
The Internet slow down because of so many people streaming in Olympic events on their computer that one city councilman is now trying to get the Olympics blocked.
On all City Hall computers and that move has brought in.
But a mixed reaction as you might expect Nicholas.
Watching it where -- Kind of work at a training camp rock is your answer gonna change is gonna -- the -- Block the site so that our employees could no longer view.
The Olympics on city time using city resources.
If it's on their own personal time they should be able to do whatever they want.
-- even what -- history really it's watching every four years so we should be allowed to watch it like online summer break down enough.
I think that makes sense lawyer -- in your breaker you're eating your -- that's fine but otherwise.
Taxpayers are paying for you sit there watch the Olympics that doesn't make a whole lot of sense.
And by the way real quickly if you're wondering.
About the sports that are trending overall.
According to NBC Olympics -- in the sport's most people are tweeting about swimming and gymnastics basketball.
Soccer and volleyball make up the top five I was reading a little while ago though that archery.
Is actually one of the most watched.
Probably because of the hunted the popularity of the Hunger Games book series in recent movie that came out.
Thanks for joining us everybody have a great day.
We'll see you again tomorrow right here on foxnews.com.
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