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Best of the SEMA Show

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    ICON 4x4's Jonathan Ward gives FoxNews.com a look at the best of the Specialty Equipment Manufacturers Association show in Las Vegas

  • Duration 4:05
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They hours ago on this Jonathan -- from icon I'm here at -- -- Michelle first are gonna show you my project.

This year we did you don't want off vehicles -- an icon reformer notice a lot of the trim and details on the track have been -- handcrafted.

The machine got a stainless steel.

We try to do it vintage style -- that was appropriate for the air just a little bit more this spoke so that's -- and see it out of stainless steel as well.

And as you come into the interior.

It's actually the original seat frames but they've been recovered in terror element -- American reservations -- bison -- -- Jonathan -- you don't have very.

So it's really cool about Siemens is not just all -- wings and -- but there's really some progressive technology here that really could be changing the future especially with heavy vehicles for example this -- do armored.

So Jonathan Goodwin from -- when -- this has developed a very interesting.

Sort of high bridge system that -- Applied in many vehicles out there from suvs to compacts suddenly shut up now my Jonathan explain it it's that's that's pretty marvelous you know.

What it is as a stopgap solution for existing technology.

Is actually a bolt on hybrid plug in kid.

They can be installed in any application for example we have it on -- to -- right now.

That we currently get about sixty miles a gallon and to the assist program.

Once you go outside that range it also goes in the hybrid mode where you pick up an additional fifteen to 30% increase overall Phillips -- But it makes a very cost effective way to.

Take an existing vehicle and have the -- capabilities in the plugging capabilities of vehicles that are currently being manufactured.

It's really -- I think that -- kind of be a game changer.

In this segment of the market is for a starting to make commitments to their heritage -- coming out.

With complete new body assemblies and with the support -- the aftermarket you can actually build this -- from scratch is a winner project.

So here you see the newly released for 1940 deluxe -- And all of this is a 100% -- assembly so if you start with this then you go to some of the top suppliers in the aftermarket.

And at the chassis of choice.

Perhaps the Ford 50 coyote motor from the 2012 months -- You can build a serious cards when we certainly can look like when it's done.

All right so you started with that let's see about eight months later you spend a little time in the garage if you have the skills you could craft something like this.

So this is a really excellent example that his style -- style what's cool about a car like this is underneath it.

This modern safe.

Great quality components so this vehicle has disc brakes all the way around it has a 2012 Ford GT mustang power train with a -- -- get the best of both worlds you can get the classic iconic styling.

But reliability of a modern car mount -- write you this on my short list for icon I'm dying to -- one of these forty forwards like this out.

In Detroit there's this company called QMC quality metal crap.

And these guys supply key parts for all the normal cars you see on the street every day and their partners and another company card.

A -- American expedition vehicles so this is really stood out for me at the show this my buddy Chad.

Tell us about the -- baby dead -- the -- start.

Life as a RK EB JK double cab chassis.

And then we took that Jesse and we're able to marry -- -- -- body from this point rear -- to afford -- body from this point forward.

And we're old protect for all the seating.

Occupancy straps in the original seat locations.

-- we -- -- vehicle around 23 inches so we provide for three roses seeding or six passengers and we like to call the six.

While that seems to make a lot of sense what doesn't make a lot of sense to me this why -- we -- aren't doing stuff like this everyone loves the Jeep.

Ever -- like to be able to bring six people and comfort but see that's what's great about -- companies like UMC.

They can push the boundaries in Trenton new concepts it's the way to go.