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Inside the Believe in Heroes campaign

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    Honoring America's bravest men and women

  • Duration 3:38
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Great men and women of our armed services put their lives and mine every single day they're doing it right now.

For those who returned from Iraq those who returned from Afghanistan -- often suffered many external and internal injuries.

I don't I was lying to my feeling the whole time I was in Iraq.

Through emails.

One -- -- used to foreign.

But that was a Green Zone rule and you know there was no actually -- we were safe and -- out of fuel farm.

Hampshire and in addition averages truck and drove out -- I just remember.

Cheering a whistled.

And black.

Organizations that -- -- a warrior project help our troops -- their lives back together and for that individual particularly last night.

I was able to host an NC a big tribute dinner for all unbelievable organization at Costa.

Helping heroes is the name of the program.

And to help talk about that and -- you can tell you how you can help out who do worry organization so much more the chairman of that group of Acosta.

Gary short trip and US marine and wounded where your -- -- -- -- Who you just heard right there talk about.

Your time in Iraq -- Westchester Mancini sailboat and ice cream shop and I wanna give back to the country you sign up for the Marines but -- you know you end up in Iraq.

When you have to talk about that as you did last night.

When that the explosion happens and you lose your I mean did you go through all the pain you went through what goes through your mind today.

I just go right back there and I remember how I felt and I think about.

This is why am I am here to you know I wasn't born -- ice cream shop I was -- to defend my country and tell everybody about the great things -- -- party doesn't know we're doing today.

You say in electing your room you know hiding -- back and deciding when to -- project put you back in and and they hired you.

Gary as executive as in your position is active chairman of the -- you're marketing firm that has -- -- relationship with products like this on the table.

You took you heard about this story you know but we do where she took action now.

Well it became aware of what was going on with the wounded -- project there happened to be about a mile from my office in Jacksonville I learned about them went down.

So decided to accept the responsibilities try to do something and so we acted on -- we tried to leverage our relationship with these manufactures and work -- the retailers that -- self and bring everybody together -- cause marketing program.

And it all came together very nicely three years ago and has grown nicely isn't.

Let me just -- in its terms -- are going get a wounded were your project -- elective Pringles is doing this and -- is doing it Clorox is doing this and brought he's doing this abide by peace they -- and and when they skidded especially if there's a symbol like this the money goes to the would -- worries might not even realize it so look for the symbol.

And you have raised in the beginning to a thousand dollars correct -- three million dollars right and last -- viewership.

For how much five million dollars.

Five -- really -- access.

You know as a collective effort between the manufactures the retailers and what we did out in the stores as well.

In this -- -- this program it.

This program means the world to me it means that we -- hard he's able to keep their eighteen programs running that we -- for the wars are very and the words have saying that come home to you.

And this is what wounded warrior type into it departments like across and as they help us if everything is great Americans shopping -- -- Some little wounded warrior project dot org is we can get the coupons today that'll help in helping heroes worked dot Fox News -- Fox's stacked.

-- we could find out more thanks so much for coming down kids.

All right and thanks which had me and.