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Small Business Spotlight: 1/31/13

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    Doc Popcorn has grown from store to national franchise

  • Duration 3:40
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Are now our spotlight on small business where we look at this -- senators not to viewers.

We're really surviving even thriving during tough economic times -- Israel the founder of doc -- -- a company that says over the last several years.

-- seen growth of more than five.

1000%.

Who would've thought popcorn rob why is popcorn the popcorn business a successful one right now.

-- -- first thank you so much for having us were so excited to be here -- you know it's it's it's the timing it's a natural product it's a better for you product.

And down and we we started the business in 2003.

And we worked many many years we -- six years really get the model right.

And then we started franchising in 2009 Jenna and then we really.

Took off in 2009.

Our our model is it is efficient and affordable and simple and our product is indulgent and delicious and very important gluten free and all natural and and that matters today Sharon that now.

It's -- and a lot of diet turns -- that -- imagine that a young rob.

You know growing up wasn't thinking I'm going to be CEO of this Majorly successful popcorn company -- how did you -- -- -- I thought I'd be playing rugby and just hanging out and -- So.

You know we I I tried kettle -- many years ago on film love with a night I lived in Manhattan very blog post you guys end up.

Fell in love with kettle corn and I said you know why what -- we made this better natural fantastic indulgent.

And then I said they should be everywhere in in the high traffic venues malls -- and and you know every every place that a person could be fairs festivals -- But in a better for you product -- and so -- that's that's that's kind of how we got the start.

Certainly wouldn't -- even even opening up a bunch of franchises all over the country and some of our viewers might be really interested in and hearing about that.

Let's -- business like what is -- your head look like.

Yeah -- -- we've had -- really rapid growth and and again we are the largest software company the world now so and our growth continues but also we're very focused on on on growth at the model level you know building our individual stores and and and and building the growth within those stores -- But we -- literally doing you know growing rapidly and and got we have eighty unit units open and popping about nine.

We literally just started as we said three years ago so it's been it's been remarkably fast and furious.

And our proprietor has been amazing what I'd like to say is that if you go to dot popcorn dot com and and look up -- a pop shop closes deal.

And go there for that experience you'll see what's happening and actually we're doing a great promo.

For this weekend for the Super Bowl so you can bring.

A fantastic -- or six back.

To your -- to your big guy big game and I don't really have the size and experience to be good to be -- -- -- that's -- how how -- property -- I mean are you over the way my basically it won't you know I we -- -- genocide and hopefully you guys have some in the studio because it's it's pretty awesome at.

But I love sweet butter and salt and pepper and we have our our cinnamon with our butter so we don't get tired of -- because there's so much variety is carried us that's.

Yeah -- -- the very very fair -- and.

John that they left CBO he's a giant -- -- you guys.

We're gonna have to run but we had your website we're gonna make sure we get docked popcorn dot -- that -- viewers that checking out your offense whether he had.

Please go this weekend in and enjoy some I just want to say that we're we're pretty much becoming what McDonald's.

And Starbucks did for -- -- products we're doing for pop for -- so I thank you so much for having us we're very excited here.

Fascinating to see it happening during a recession is well I did went out and successful businesses out there -- great caddie back on the program appreciate the popcorn.

Thank you very much thanks guys --

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