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Welcome back to on the -- time Jonathan how -- Atkins Diet the South Beach diet all of -- -- things.
What do they tell you did you of all eight -- And the biggest -- -- netbooks it seems to be -- potatoes well I'd love potatoes so I'm delighted.
Two have here Whitney Allen Dicker who is the founder and no doubt.
-- I try to say this correctly Allen.
Caught -- okay yes I think I got it -- ASU restaurant out right here in the -- of downtown Manhattan Greenwich Village to be precise.
Let dedicated to potatoes wanted I guess looks if most analysts say one other -- thinking in this current climate of -- come.
It's both the fifth had had a bad rap we're just you know trying to bring you back because this but it was over -- -- -- ways that you can eat really healthy or you could indulge.
But the way I started off -- kind of conspired with sources of -- -- from scratch and -- cooking any kind bishop home.
-- try to create the -- us that -- of the additional well.
And MacPhail -- such -- people start to love the sauce and I went into.
And -- figure what can I create they'll compliment.
The sauces really well and that in a quick serve environment and potatoes came about an act of sorts of -- the potatoes thoughts on about.
His and so many different forms and building.
Healthy veggies fresh -- -- is making it a -- meal not a snack or side dish and and that's what sorts of also it.
Button it's going to investors and read the restaurant business is very easy way to -- -- all got money.
-- -- -- -- best isn't saying I was saying I wanna do a restaurant that is dedicated to the potato.
-- -- Easiest sell and now it's not -- -- at the same time because the restaurant business so competitive and and -- everything out there.
That's pretty much conduct charge and potatoes has never been done this way in this format and this concept and to be able to.
Produce it the -- we -- it have a dunce and a quick serve environment you pretty much waiting and it's between five minutes.
All fresh product never frozen.
And again the variety of the car that you starlet -- go -- every -- restaurant -- onto.
For real Mexican place to start with.
You start your car is right or burrito -- syncing -- so to piece of bread here.
The pick the base is the -- -- and these are building it down the line like any other quick -- You we have a fresh proteins -- is if you choose to.
Watching tiger not and the top -- -- -- psychiatrist's office.
And you've got a couple of your offerings chaos around what are we looking -- -- so we had a -- and by the way.
I know it's it's mean to tell you this on TV but it's mean if the media to get through it and smell of many he's absolutely amazing so yes again -- we.
Here we have one of our sixty count -- baked potatoes and it's a pretty big potato that's fully loaded.
We have the veggies chicken inside there what are roasted pepper sauce and sour cream.
This is one of are -- are my -- -- this is one of the -- that was typical to me and it could survive this the potato grind.
It's usually done in statehouses this -- -- -- here we make it we marinated.
Put in we haven't read in three minutes you loaded up with.
They -- pro teams and against hospital put sauce.
And you have enough food and hits me satisfied and silence and some sizes so it's eight -- The you've been open three weeks yes what's the reaction -- golf pro wrestlers -- that excellent well.
This not efforts the patient then so we -- around.
You know everyone comes in -- -- -- -- to America for the first time then that's how I feel like but when they come and they go through the menu they tried the food and tend to become.
Consistent customer spending coming back and coming back every day they're bringing somebody else they truly love the food and and the varieties that we have we have so many different varieties so.
You come in when they have a big potato another they have -- -- -- have the old and fat content that is when they can be really healthy.
When they could be like on Friday if you want to -- for the weekend you or before you go out so far -- men and and and have have a good time.
So what do you say to you all those obviously -- none -- -- pickup on -- -- news conference that it seems like it's the perfect 2 AM kind of food -- what what are your hours you opened for those people.
Yeah we're open right now coming open Monday through Thursday from 1032 mid nineties and on the -- -- open till 2 AM right we probably eventually depending on how business is going to continue will go to 4 -- this.
-- -- come down what's your message to.
All of those antique cup campaign is that thereof which they're on the at the end there are but you know what I again and you leave at least we -- jumble sweet potato.
The nutritional value behind the potato.
Is is this much greater fear than any other.
Pound for pound it's better than rice.
Really -- -- -- but then go and pizza so.
And watch resources and you come in and have a fully satisfied nutritional nutritional -- all right you what you expanding our do you have any other -- what else you have -- a -- that we have we are franchised and we were fully approved and 35 states right now I don't.
Right now which is what we're still working out some of markings terror store.
We have another two stores on the pipeline that are gonna open in a very shortly.
Did you -- strong background before you did -- so does this just an idea came up with in the kitchen and -- -- -- you -- wasn't that easy I mean I was in the advertising business before.
And about 2002000 with the move when the recession hit advertising was probably one the sectors at the most.
And this is just an idea that was in my head just boiling boiling balling and once that recession hit.
I just took the plunge and assemble full force with that interest.
Start business planning to me about two and a half history as to create everything before -- open them for sort did you -- you'd spend time behind the candidates serving as well I'll absolutely absolutely I'm always there are lots of all my customers -- no.
You know what they like what they don't like but my back hard again my family we have -- the -- in our family all cook.
Right on my -- that Stefan in Brooklyn ran out -- my father my father when he came more from the Ukraine with the -- And we just -- -- to -- took a -- home Dan.
Well it's a fabulous idea and I will certainly be down -- -- may well be at 2 AM on Saturday morning not that I remember that like million.
But it's a fabulous idea it is -- But take prostate spoke via -- -- takes a look at dot com is the website there it is go check it acts and the if you idea.
Go get some potatoes you won't regret it.
I think it was found an -- of potato beyond the saddle I'm Evelyn Anderson I'm thanks so much for being here and you have a great weekend -- to see you.
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